Audria Richmond is a marketing genius, speaker, and author. When she approached us to create the brand identity for UnCloned Life®, we were excited because of the limitless possibility for this brand that exemplified personal freedom and challenging the norms.
UnCloned Life® was going to be a movement, an anti-brand, and the masthead of her personal brand, book, and service offerings.
The logotype, was illustrated with Dolly The Sheep in mind. Dolly was the first sheep to be cloned.